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Next Pharma Summit 2022 panel discussion

Omnichannel transformation: job well done?! @ NEXT Pharma Summit 2022

1 min read
February 7, 2022September 26, 2022
by Christian Velten

I am proudly looking forward to joining Margot O’Neil from GSK and Dirk Abeel from OMNI-X-ELLERATION for a panel discussion about the current maturity of… Read more »Omnichannel transformation: job well done?! @ NEXT Pharma Summit 2022

omnichannel vs multi-channel

What is the difference between multi-channel and omnichannel?

4 min read
February 2, 2022September 26, 2022
by Christian Velten

I am frequently asked about the difference between “multi-channel” and “omnichannel”. And typically my nutshell-answer is … ‘multi-channel’ provides you an increased toolbox of channels… Read more »What is the difference between multi-channel and omnichannel?