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CX Inspiration Hub

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Latest inspirations

Women’s Champions League Final 2017
Do you need a dedicated corporate CX strategy?

The answer by my CX executive peers had been very clear, “Just ask: ‘What is our CX stra…

design funnel mapped to clinical development phases.
Sketch of a design funnel … for pharma people

The sequence of design thinking processes is not always as apparent and logic to people contributing…

Stop ...
Stop defining CX (just) as an outcome

You cannot walk two roads at the same time. Any change requires to actively start taking steps into …

About the author

My name is Christian Velten, and I am a senior CX leader in the pharmaceutical industry.

On my personal CX journey, I frequently stumble upon inspirational real life examples, concepts and quotes, often shared by colleagues from other industries. With this blog, I would like to give at least some of the positive collegiality that I experience back to the CX community.

Due to my background, you might find some bias towards pharma CX implementation.

Last not least, you will always find me strongly advocating for seeing patients as a growing customer segment of pharma, if not being the real, key customer.

Disclaimer: Any opinions shared in this blog are my own (or of another author in case indicated)
and do not necessarily represent my employer’s opinion.

Dr. Christian Velten

You are interest to share your own best practice example with the community?