CXN free online event on Voice of the customer (Sep 19-20)
Free online event by CXN “All Access Voice of the Customer APAC” on Sep 19-20 2023
Free online event by CXN “All Access Voice of the Customer APAC” on Sep 19-20 2023
The 6 key differences between Voice-of-the-customer (VoC) and market research
Inspiring episode of the ‘Elevate Medical Affairs Podcast Channel’ @Spotify. MAPS speaks with Mark Michalski, Worldwide Head, Healthcare & Life Sciences, Artificial Intelligence and Machine Learning, Amazon Web Services about how pharma and medtech can catch up in their abilities to mine insights.
I had mentioned this before. Sometimes I am really bothered by the capriciousness if not shallowness, I see the “CX” label been used from time… Read More »Stop defining CX (just) as insights
I recently stumbled upon this meme about Prince Charles and Ozzy Osbourne … Prince Charles and Ozzy Osbourne are sociodemographic twins, and would – based… Read More »Get beyond sociodemographic twins … to shared experiences of life
This real life example shows how augmenting traditional metrics and research with data from their insight communities allows Toyota GB to create an authentic 360-degree… Read More »How Toyota GB uses VoC to improve the customer experience (video)
Free online event by CXN “Voice of the customer 2022 – Utilizing customer feedback to enhance customer understanding, optimize key touchpoints, identify friction points and drive culture change” on Feb 15-17 2022.
Honestly spoken, I had been very much surprised by this statement by Amazon-founder Jeff Bezos‘ as Amazon is known as such a strong data-driven and… Read More »Taking anecdotal feedback serious
Short-term opportunity spotted for a free webinar offered by CELforPharma. On Monday, 29 November 2021, 1:00 – 1:45 PM CET, Prof. Lieven Annemans is speaking… Read More »What clinicians want to know about the health economic profile of new drugs (free webinar)
Disney and healthcare are worlds apart in what they do. While healthcare is largely a utilitarian service offering (i.e., patients need a problem to be… Read More »5 Things Healthcare Organizations Can Learn From Disney