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Patients’ VoC @17th Annual Patient Affairs Summit in Berlin

I am happy to share that I am going to speak about Patients’ VoC – measuring Patient Experience & taking action on it” at the 17th Annual Patient Affairs Summit in Berlin Germany (April 2-3 2025).

It is no secret that I personally see patients as pharma customer segment of growing market relevance (and that I even intentionally see patients as “customers”). To consider the increasing influence of patients with treatment decisions and compliance, Roche Pharma is investing into providing better Patient Experience (PX).

In Berlin I am going to speak about opportunities for providing better patient experiences, based on measuring and taking action on it. I will give a snapshot on experiences with a real-life use case of a Patients’ VoC (patient feedback) program in the pharmaceutical industry.

Feel free to nudge me in case you might be in Berlin, too. Would be a pleasure.

"Patients' VoC" at the 17th Annual Patient Affairs Summit

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