OK, this is an ad. No doubt about that.
But it is also quite inspirational and actually really fun to watch! And it is a nice example how non-digital experiences still make a difference and can lead to more sales.
Enjoy!
Declaration of interests:
The author and the site declare the absence of any financial or non-financial interests, respectively any business relation with any of the companies mentioned at time of publication. The business case is exclusively shared based on meeting the editorial criteria of ‘CX Inspiration Hub’.