Panel discussion on Medical Omnichannel Engagement in the Pharma Industry
Panel on Medical Omnichannel Engagement at the Indegene Digital Summit 2022
Panel on Medical Omnichannel Engagement at the Indegene Digital Summit 2022
In case you have no background in this industry, you might be surprised to hear that in pharma we actually have two different customer engaging… Read more »Overcoming the schism in pharma customer engagement
I am proudly looking forward to joining Yigal Aviv from Pfizer and Dirk Abeel from OMNI-X-ELLERATION for a panel discussion about the current maturity of… Read more »Omnichannel transformation: job well done?! @ NEXT Pharma Summit 2022
I am frequently asked about the difference between “multi-channel” and “omnichannel”. And typically my nutshell-answer is … ‘multi-channel’ provides you an increased toolbox of channels… Read more »What is the difference between multi-channel and omnichannel?
MAPS Switzerland/nordics Chapter launch event “The power of digital in medical affairs” on December 16th 2021
DT Consulting has recently published a new whitepaper on “Building Digital Capabilities In Medical Affairs For A Post-COVID Multichannel Reality” (Francesca Properzi et al., Oct… Read more »Capabilities required for Digital Medical Affairs
OK, honestly spoken, I am afraid to say that when it comes to customer portals I might be biased. Over the past decades, I have… Read more »Does your customer portal meet customer needs … or yours?
Panel on Modernizing Medical Affairs at the Reuters Pharma 2021 conference
As a part of their Customer Experience Thought Leadership series @Youtube, Jacada shares their approach to customer service automation. In this video, Clay Davis from… Read more »What does Digital Adoption mean?
This special 75-minute Global Town Hall by MAPS (Medical Affairs Professional Society) focuses on digital innovation in medical affairs and the evolution of the field… Read more »Digital innovation in Medical Affairs