Google’s NotebookNLM is able to create a podcast episode out of our CX Council meeting agenda. And my personal eye-opening moment about how AI will “lift the performance of the bottom half performers and increase the speed of the top half performers”.
Erin Gilliam Haije has written a really nice and inspiring story in the Mopinion blog, “How customer feedback helps travel and tourism prepare for peak season”. A – in the truest sense of the word – relaxing opportunity to fade back into CX work after the break.
Dr. Christian Velten speaking at 2024 Reuters Pharma Barcelona conference about VoC driving more and better business
Presentation about mastering customer experience in the pharmaceutical industry by applying universal methodologies.
strategy&, part of PwC, has published a white paper “Rise of the customer experience – Customer-led transformation in pharma”. In case you might be interested in different perspectives on how to make the pharma industry more customer experiences driven, it is worth a read.
In my industry (and I assume not only there), we speak a lot about ‘co-creation‘. A lot! Because we are deeply convinced that ideating and… Read more »From ‘old old’ to new
There is a huge opportunity to not only learn from best practices … but also from real life failure that factually continues to happen day… Read more »My Vodafone Germany experience
For the German-speakers, I had the pleasure discussing advancements and challenges of CX Management in a pharma company with Prof. Dr. Nils Hafner (Hafners CX… Read more »Podcast episode on CX Management@Pharma
Inspiring episode of the ‘Elevate Medical Affairs Podcast Channel’ @Spotify. MAPS speaks with Mark Michalski, Worldwide Head, Healthcare & Life Sciences, Artificial Intelligence and Machine Learning, Amazon Web Services about how pharma and medtech can catch up in their abilities to mine insights.
Watch this webinar on the role of Emotion AI in bridging the experiential void in a digital-first world. Learn how Emotion AI technologies can be plugged into different touchpoints across a customer’s journey to ensure businesses connect with the audience in meaningful ways.