Back @Reuters Pharma 2024 with Roche VoC and real-life proof of commercial value
Dr. Christian Velten speaking at 2024 Reuters Pharma Barcelona conference about VoC driving more and better business
CX inspirations being real life use cases and examples
Dr. Christian Velten speaking at 2024 Reuters Pharma Barcelona conference about VoC driving more and better business
Presentation about mastering customer experience in the pharmaceutical industry by applying universal methodologies.
strategy&, part of PwC, has published a white paper “Rise of the customer experience – Customer-led transformation in pharma”. In case you might be interested in different perspectives on how to make the pharma industry more customer experiences driven, it is worth a read.
There is a huge opportunity to not only learn from best practices … but also from real life failure that factually continues to happen day… Read More »My Vodafone Germany experience
For the German-speakers, I had the pleasure discussing advancements and challenges of CX Management in a pharma company with Prof. Dr. Nils Hafner (Hafners CX… Read More »Podcast episode on CX Management@Pharma
Inspiring episode of the ‘Elevate Medical Affairs Podcast Channel’ @Spotify. MAPS speaks with Mark Michalski, Worldwide Head, Healthcare & Life Sciences, Artificial Intelligence and Machine Learning, Amazon Web Services about how pharma and medtech can catch up in their abilities to mine insights.
Watch this webinar on the role of Emotion AI in bridging the experiential void in a digital-first world. Learn how Emotion AI technologies can be plugged into different touchpoints across a customer’s journey to ensure businesses connect with the audience in meaningful ways.
Interested in a kind of “learning from the best” inspiration? Swiss-based Nestlé has created an amazing incubator for their employees to learn & grow digital… Read More »The Nestlé approach to digital acceleration
This real life example shows how augmenting traditional metrics and research with data from their insight communities allows Toyota GB to create an authentic 360-degree… Read More »How Toyota GB uses VoC to improve the customer experience (video)
Another online community case study by inSided. This time on KPN, who is delivering mobile, landline, TV and internet services to customers across Europe. KPN… Read More »Customer community for support and ideation