Free online event by CXN “All Access: Future of CX – Unlocking Best In Class CX Through Personalization, Omnichannel & Intelligent Automation” on Dec 5-6 2023
about CX strategy
CX inspirations by CX domain/competency “customer experience strategy”
Free online event by CXN “All Access: Digital CX – Deliver seamless, integrated and personalized experiences through online and mobile touch points” on Nov 14-15 2023
Just enjoyed a lively and rich discussion about “Are you paying for transformation to fail?” as a panel member at the 2023 Indegene Digital Summit… Read More »Are you paying for transformation to fail?, panel discussion @2023 Indegene Digital Summit
Dominic Tyer’s article on “The state of pharma customer experience” in the online magazine PMLiVE.
strategy&, part of PwC, has published a white paper “Rise of the customer experience – Customer-led transformation in pharma”. In case you might be interested in different perspectives on how to make the pharma industry more customer experiences driven, it is worth a read.
Claude Waddington has recently published an inspiring LinkedIn article on “Elevating Customer Service: The Synergy of Multichannel Support, Ethical Marketing, and CRM Integration” focusing on patients as “consumers”.
For the German-speakers, I had the pleasure discussing advancements and challenges of CX Management in a pharma company with Prof. Dr. Nils Hafner (Hafners CX… Read More »Podcast episode on CX Management@Pharma
Just a quick update, that I will be at the CX 3.0 Conference, held virtually next week Thursday, September 8th, at 9 a.m. CET. Find… Read More »“How to Build an Omnichannel Customer Experience”
Recently, I was thinking, that with all the recent advances, including CX but not limited to, we really expect a lot from our colleagues in… Read More »Is Pharma simply swamped by CX transformation?