Webinar on Patient Experience Management (PXM) & the Evolution of Digital Patient Engagement
Medical Affairs Professional Society webinar on Patient Experience Management (PXM) and Digital Patient Engagement Strategy.
customer experience (CX)
Podcast episode on CX Council agenda … created by an AI
Google’s NotebookNLM is able to create a podcast episode out of our CX Council meeting agenda. And my personal eye-opening moment about how AI will “lift the performance of the bottom half performers and increase the speed of the top half performers”.
How to move Pharma CX from good to gorgeous (podcast episode)
You Had Me At Data Podcast: Episode 4 with Dr. Christian Velten, discussing business opportunities and real-life hurdles of data-driven CX in the pharmaceutical industry.
“How customer feedback helps travel and tourism prepare for peak season”
Erin Gilliam Haije has written a really nice and inspiring story in the Mopinion blog, “How customer feedback helps travel and tourism prepare for peak season”. A – in the truest sense of the word – relaxing opportunity to fade back into CX work after the break.
CEX Trendradar
I feel free to quickly share an exciting (German language) resource which I recently stumbled upon an, the CEX Trendradar.
Innovations in Patient CX
Digital Health Coalition (DHC) industry report on “Innovations in Patient CX”
CX = a people business
Emotional targets and behavioral drivers are key and vital success factors for Customer Experience. With external customers as well as with internal CX adoption.
“I just need to know that our NPS score is higher than the one of …”
5 reasons why being satisfied with having a higher NPS than your competitor is a dangerous pitfall
Providing proof of CX commercial value @2024 CXM for Life Science
Presentation about providing commercial value proof of customer experience approaches.
Back @Reuters Pharma 2024 with Roche VoC and real-life proof of commercial value
Dr. Christian Velten speaking at 2024 Reuters Pharma Barcelona conference about VoC driving more and better business